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Good Intellectual Property Management as a Strategic Business Tool
Protects market opportunities.
Attracts strong business partner and investors.
Valuable Intellectual Property( IP) can be mortgaged to financial institutions to raise funds for new projects / expansions / diversifications.
Valuable IP facilitates cross licensing and to get around Freedom-to-Operate problems in which you may get into sometimes.
Valuable IP can be used in generating extra cash revenue
Well protected Trademark is an ever growing asset.
Goodwill and other intellectual assets when properly protected and evaluated, can be added to the Balance Sheet at assets side which shall result in increasing share-holder value.
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